September 24, 2006
FOR IMMEDIATE RELEASE –
Big Squeeze for Breast Cancer Awareness Month
Fly Creek Cider Mill to donate cider sales for new cancer screening coach
FLY CREEK, NY – The Fly Creek Cider Mill & Orchard will host its seventh annual “Big Squeeze Weekend” on September 30 and October 1 to promote increased awareness and early detection of breast cancer and to promote the health benefits of apples. This year’s event will raise funds for the Friends of Bassett’s commitment to Bassett Healthcare for the purchase of a new mobile cancer screening coach. All Saturday sales of fresh, sweet cider in both full gallons and halves will be donated to the Friends’ fundraising initiative. A silent auction will be held both days featuring items from the Mill with all proceeds going to the coach fund.
The Bassett Mobile Mammography Team led by Brenda Nutt will be at the Mill to answer questions and schedule appointments. The event is designed to encourage healthy lifestyles and early screening through the use of mammography detection. All the Mill’s varieties of fresh
New York apples will be available for sample. A recent
University study found that apple consumption reduced breast cancer tumor size in lab animals and aided in the treatment of prostate cancer.
“What a neat way to kick off Breast Cancer Awareness Month with such a fun event benefiting a worthy cause. I lost my mom and a dear friend and team member to breast cancer. It makes me proud to have the Mill help fund this new screening coach,” states Brenda Michaels, co-owner of the Mill. “I hope our Saturday visitors take advantage of our Big Squeeze promotion to stock up on sweet cider to freeze for the winter. We are one of the last water-powered cider mills in the nation. Watching it being made on the big press is fascinating and it all goes for a good cause.”
The new mobile cancer screening coach equipped with high-tech diagnostic equipment will bring a full range of cancer screening services, including digital mammography, to underserved residents of central
New York .
“Many cancer deaths are preventable,” said Dr. Maureen Killackey, program director. “To benefit the residents throughout our area, the coach will extend the preventive education and early detection services of our Regional Cancer Program. With its greater range and self contained technology, the coach will allow us to bring pelvic exams and Pap smears for women, prostate screening and tests for men, and colorectal cancer and skin cancer screenings to the places where people live and work.”
A special feature at the Mill on Sunday will be a performance by comic lyricist and impressionist, Ody B. Goldy, who will entertain guests with his humorous tributes to well-known performers and his breast cancer trivia contest whose winners are rewarded with free cider.
For more information on the Fly Creek Cider Mill & Orchard visit the web at www.flycreekcidermill.com. To make a donation to the Friends of Bassett call 607-547-3928 or go on-line at www.friendsofbassett.org. For more information on Bassett’s Mobile Mammography Program contact Brenda Nutt at 607-547-4830.